Nerva: Sleep & Meditation

Subtitle not readable from the store page

Saroar Khandoker, Health & Fitness, US App Store, version 1.4.1, 4.0 from 1 ratings

Your app appears for its own name. It was not in the first 25 results for the 6 other searches checked.

Recommended next step

Test "sleep tracker" in the subtitle

The subtitle could not be read from the store page. Apple's popularity score for "sleep tracker" was 59 of 100 in the week of 2026-09-13 (US store, Health & Fitness category). "sleep" is already in the title or subtitle; "tracker" is not in either. The keyword field is private, so whether it carries the rest is unknown. A subtitle change ships with a version; compare ranks four weeks later.

Draft the subtitle test See the evidence

Free account, then the draft appears for your approval. On a paid plan it goes to Apple when you push it, or on its own if you switch the app to autopilot.

Also worth doing

Ask for a review after a completed task

1 rating(s) today. The count appears next to the app in search results; a prompt after a completed task is the usual way to earn more.

Change one thing, then compare ranks four weeks later

Rankings keep moving for weeks after a release, so four weeks is the observation window. The read-out is a before/after comparison, not proof of cause; changing several fields at once makes it unreadable.

The evidence, one search at a time

Rank today is the app's position in the first 25 results of each search, US App Store, 22 September 2026. "Not found" means not in those 25. 7 search terms that are not your name; 1 with your own name shown below.

Search term	Rank today	Apple popularity	Title or subtitle	Top-10 rating counts	Next step
sleep tracker People type this (Apple autosuggest)	Not found	59 of 100	Not in title or subtitle	62k median	Test in subtitle Demand shown; the phrase is not in the title or subtitle
sleep From the title	Not found	57 of 100	Title	96k median	Read the top 10 In the title or subtitle; read the top 10 for competition or fit
sleep number app People type this (Apple autosuggest)	Not found	57 of 100	Not in title or subtitle	173k median	Skip Another app's name, not a search to win
meditation From the title	Not found	53 of 100	Title	120k median	Read the top 10 In the title or subtitle; read the top 10 for competition or fit
sleep cycle People type this (Apple autosuggest)	Not found	52 of 100	Not in title or subtitle	62k median	Test in subtitle Demand shown; the phrase is not in the title or subtitle
meditation app free People type this (Apple autosuggest)	Not found	Below Apple's list (starts at 48)	Not in title or subtitle	120k median	Keyword field only Price words are not allowed in a title or subtitle
meditation timer People type this (Apple autosuggest)	Not found	Below Apple's list (starts at 48)	Not in title or subtitle	1.2k median	Lower priority Below Apple's published list

sleep tracker

People type this (Apple autosuggest)

Not found

Apple popularity: 59 of 100
Top-10 rating counts: 62k median
Title or subtitle: Not in title or subtitle
Next step: Test in subtitle
Demand shown; the phrase is not in the title or subtitle

sleep

From the title

Not found

Apple popularity: 57 of 100
Top-10 rating counts: 96k median
Title or subtitle: Title
Next step: Read the top 10
In the title or subtitle; read the top 10 for competition or fit

sleep number app

People type this (Apple autosuggest)

Not found

Apple popularity: 57 of 100
Top-10 rating counts: 173k median
Title or subtitle: Not in title or subtitle
Next step: Skip
Another app's name, not a search to win

meditation

From the title

Not found

Apple popularity: 53 of 100
Top-10 rating counts: 120k median
Title or subtitle: Title
Next step: Read the top 10
In the title or subtitle; read the top 10 for competition or fit

sleep cycle

People type this (Apple autosuggest)

Not found

Apple popularity: 52 of 100
Top-10 rating counts: 62k median
Title or subtitle: Not in title or subtitle
Next step: Test in subtitle
Demand shown; the phrase is not in the title or subtitle

meditation app free

People type this (Apple autosuggest)

Not found

Apple popularity: Below Apple's list (starts at 48)
Top-10 rating counts: 120k median
Title or subtitle: Not in title or subtitle
Next step: Keyword field only
Price words are not allowed in a title or subtitle

meditation timer

People type this (Apple autosuggest)

Not found

Apple popularity: Below Apple's list (starts at 48)
Top-10 rating counts: 1.2k median
Title or subtitle: Not in title or subtitle
Next step: Lower priority
Below Apple's published list

"Not checked" means the search could not be run this time; it is retried within the hour.

Apple publishes the top search terms per category each week (Apple Ads). US store, Health & Fitness category, week of 2026-09-13. A term absent from that list scores below 48 and is shown as "below Apple's published floor" — less searched than the listed terms, not zero.

Top-10 rating counts is the median number of ratings of the other apps in the top 10 of that search: how established they are, not a difficulty score.

Your listing today

Nerva: Sleep & Meditation

—

GET

What Apple reads for search

Title: Nerva: Sleep & Meditation (25 of 30 characters)
Subtitle: not readable from the store page
Keyword field: Private to the developer, 100 characters; not visible from the store page.
Searches with demand not in the title or subtitle: sleep tracker 59 of 100, not foundsleep number app 57 of 100, not foundsleep cycle 52 of 100, not found

What happens after you draft it

1. Review the draftThe title, subtitle, keywords and promotional text are drafted from your App Store data and what people actually search for.

2. Approve the changesYou approve or reject each change, or switch the app to autopilot and drafts that pass the weekly review go to App Store Connect on their own.

3. Compare ranks four weeks laterRanks and downloads before and after, with the release marked: a comparison, not proof.

Draft the subtitle test

Free account, then the draft appears for your approval. On a paid plan it goes to Apple when you push it, or on its own if you switch the app to autopilot.

Built from public Apple data only: the iTunes lookup and search results (top 25 per term), the public store page, Apple autosuggest, and Apple's published search-term popularity. No App Store Connect access. Generated 22 September 2026, 16:13 UTC, refreshed daily.